“Same project, different location = easy copy-paste.”
I wish. 😅

When we rolled out the KIA APAC Motion Wall across Malaysia, Philippines, Thailand, and Singapore, it wasn’t a single project deployed four times, it was four completely unique projects.

 

The Myth:

“If you’ve done it once, you can just replicate it.”

 

The Reality:

Every location brought its own challenges and required us to start almost from scratch.

Here’s what made each one different:

 

🔍 Feasibility is Never One-Size-Fits-All

Before anything else, we conducted location-specific feasibility studies.

  • What power setups are available?
  • Can the equipment be mounted safely?
  • Will the motion detection work under the ambient lighting?

Each answer changed with each country.

 

🏗️ Requirements That Shift by Country

Whether it was mall regulations, equipment clearance, or brand display rules, every venue had its own checklist. Even small differences had a huge impact on design and delivery timelines.

 

⚠️ Risk Factors Are Unique

From safety regulations to hardware transport conditions, each country required an individual risk assessment. What worked perfectly in one country might be a hazard in another.

 

🛠️ Implementation Strategies Aren’t Reusable

Local vendor partnerships, hardware availability, installation timelines even project team dynamics were different for each location. We had to tailor our approach every time.

 

🧠 The Key Project Management Takeaway

Never assume. Always validate.

Even if the tech is the same, the context is not. This is a lesson I now apply to all kinds of rollouts:

  • Event installations
  • Software deployments
  • Regional tech implementations

🎥 [Video: Beta Testing in Progress]

Managing multi-location projects is an art of balance: standardize the core, localize the rest. And always ask, “What’s different here?” before you say, “We’ve done this before.”

Have you managed a complex multi-location project? I’d love to hear what caught you by surprise!

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